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German Vocabulary · Beginner

German Marketing and Advertising Vocabulary

Promotional strategies, campaign planning, consumer behavior, branding, and market research This themed list gathers 50 German marketing and advertising words (beginner level), each linked to its full dictionary entry with meanings, pronunciation, and inflection tables.

50 words

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Showing 50 of 50
  1. MarketingmarketingNoun
  2. Kampagnecampaign (political, advertising); driveNoun
  3. Strategiestrategy; plan; approachNoun
  4. Zielgruppetarget group; target audienceNoun
  5. Produktproduct; outcome; resultNoun
  6. Verkaufsale; selling; salesNoun
  7. Vertriebsales; distribution; marketing divisionNoun
  8. Nachfragedemand; inquiry; request for informationNoun
  9. Botschaftembassy; message; communicationNoun
  10. Sloganslogan; motto; catchphraseNoun
  11. Plakatposter; placardNoun
  12. Broschürebrochure; pamphlet; leafletNoun
  13. Flyerflyer; leaflet; handbillNoun
  14. Newsletternewsletter; email newsletterNoun
  15. soziale Mediensocial mediaNoun
  16. Suchmaschinenoptimierungsearch engine optimization; SEONoun
  17. Suchmaschinenmarketingsearch engine marketingNoun
  18. Klickclick (of a button or mouse); click (sound)Noun
  19. Bannerbanner; standard; flagNoun
  20. Umfragesurvey; poll; questionnaireNoun
  21. Analyseanalysis; examination; studyNoun
  22. Statistikstatistics; statistical data; science of statisticsNoun
  23. Feedbackfeedback; response; reactionNoun
  24. Konsumentconsumer; purchaser; end userNoun
  25. Bedürfnisneed; desire; requirementNoun
  26. Studiestudy; research study; surveyNoun
  27. Imageimage; public image; reputationNoun
  28. Identitätidentity; individuality; selfNoun
  29. Positionierungpositioning; placement; alignmentNoun
  30. Wertvalue; worth; priceNoun
  31. Bekanntheitnotoriety; fame; renownNoun
  32. Vertrauentrust; confidence; faithNoun
  33. Aktionaction; campaign; promotionNoun
  34. Gutscheinvoucher; coupon; gift certificateNoun
  35. Sonderangebotspecial offer; bargain; promotionNoun
  36. entwickelnto develop; to evolve; to inventVerb
  37. werbento advertise; to solicit; to recruitVerb
  38. verkaufento sellVerb
  39. empfehlento recommend; to suggest; to endorseVerb
  40. überzeugento convince; to persuadeVerb
  41. Zeitschriftmagazine; periodical; journalNoun
  42. Werbespotadvertisement spot; commercialNoun
  43. Budgetbudget; financial planNoun
  44. Öffentlichkeitsarbeitpublic relations; PR workNoun
  45. erfolgreichsuccessful; prosperous; effectiveAdjective
  46. effektiveffective; efficient; actuallyAdjective
  47. direktdirect; straight; immediateAdjective
  48. indirektindirect; obliqueAdjective
  49. kreativcreative; imaginative; inventiveAdjective
  50. attraktivattractive; appealing; good-lookingAdjective

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